The use of mobile internet is increasing rapidly. The number of transactions from mobile devices, however, often lags behind compared to regular computers. How can you make sure these visitors convert better? Testing: does my website work? Is it even possible to convert from a mobile device? You want to add the following points to [...]

Social media can be a powerful tool to improve customer loyalty and create brand ambassadors. Words like ‘involve’ and ‘engagement’ are inextricably linked to social media. As a company, you of course want other to mention your product, service or brand in a positive way. People attach a lot of value to opinions of other. [...]

The number of smartphones is growing rapidly and with it the search behavior from mobile devices. It is important to respond with ads within the ad network Google is using. Searches conducted on smartphones are often shorter and more general than searches from a desktop. Adding many long tail terms, has little effect here. As [...]

You have to invest heavily in your SEA campaign and the CPA is still too high? Your website conversion rate is too low and therefore the costs to implement all SEO recommendations are too expensive? You have a high bounce rate on your website? All channels are fully deployed, but how can your webshop get [...]

It’s very interesting to know in which order Googlebot crawls your website. If you know the order, you can manipulate Google to crawl your most important pages first. Especially on new large content websites, you want Google to crawl the important sections of your site first. To test this, we took a domain with no [...]

Onetomarket was attending the Search Marketing Expo Advanced London conference. SMX Advanced stands for more advanced sessions than you would usually have at regular SMX conferences – diving into many details and looking into more sophisticated ways to have more profit from your online marketing activities. Some highlights of this SMX Advanced were: SEO ranking [...]

Onetomarket has launched the first print of their SEO book earlier. Now since this May you can order the second revisioned print of the Onetomarket book on Search Engine Optimization (SEO). The book on SEO, written in dutch, by SEO consultants Erik-Jan Bulthuis, Martijn Beijk, Martin Joosse, Jordy Noll and Sander Tamaela. Chapters The book [...]