René Bickel new general director Onetomarket B.V.

thursday 13 october, 2005

The online marketing agency Onetomarket B.V., located in Arnhem, The Netherlands, has, within the scope of its growth strategy, appointed René Bickel general director. He holds this position from October 1st, 2005 onwards. As a result of this, Jac van Ommen can focus on business development and relationship management. Kees van Keulen joined the management team earlier this year. With the joining of René Bickel, Onetomarket's management team is equipped for the realisation of the intended growth objectives within The Netherlands as well as for the European expansion.

René Bickel, former director of World Online, is co-founder of Metrics and More B.V., an action-oriented Customer Relationship Management (CRM)-consultancy agency. Metrics and More is also initiator of the CRM Service Cycle; a cooperation of companies that together supply all parts needed for a successful CRM-implementation. Onetomarket is a member of the CRM Service Cycle. According to Jac van Ommen, the appointment of René Bickel guarantees a perfect bridge between online marketing and CRM, with which Onetomarket will be able to position itself in near future.