Internet marketing is the way you can boost your revenues and turn-over. There are several reasons why you should engage in channels through the internet. One of the most valued factors in internet marketing is the performance-based idea behind it. You can control the costs and decide which commission or maximum CPA you are able to pay.

Internet marketing strategies

OK, I am convinced that internet marketing can grow my business further. I am ready to make some budget free for online marketing, but:

• Where should I start and which strategies can I use?
• What is the best combination of channels to use?
• I have a domain name, web hosting, and a great web site design but where are my sales?

There are several ways to get in contact with your potential customers. You either can use a push or pull strategy to promote websites. The main advantage of internet is that you easily can use pull-strategies. With services like paid search and organic search – which fall under search engine marketing – you can promote your services or products when people need them or are looking for it. Be at the right time at the right spot with your advertisement! That is what search engine marketing is about.

Eventually your can make use of push strategies. This is where services like affiliate marketing and online advertising comes in. Build your brand online with banners.

Affiliate marketing

Affiliate marketing can help you getting more conversions. You decide which amount of money you are willing to pay for a conversion. Other websites function like henchmen (the affiliates) and are bringing you sales and conversions in return of a reward in the form of a commission.

Search Engine Optimization

Search engine submission is passé. Nowadays a search engine has an advanced algorithm to determine the most relevant search results for a query. Search engine optimization – also called SEO – can bring you lots of relatively cheap and high converting traffic via organic results. Getting traffic from search engines is one of the most profitable ways to promote your ecommerce website.

Pay-per-click with Paid Search

PPC or pay-per-click is one of the ways to advertize within search engines like Google. Track which ads work and which don’t. The flexibility of PPC is enormous. Onetomarket has several years of experience in managing advanced search engine marketing campaigns.

Web Analytics

Analytics can be seen as website monitoring. Setting up web analytics includes thinking about your targets. Which metrics define your web site success? Through web analytics you can follow your targets and take action when needed.

Online Advertising

Want to build your brand online? Then online advertising is the way to go. Get your brand shown on CPM-basis by showing banners on the website you audience visits. Your branding campaign can contribute to your other online marketing campaigns.

Email Marketing

When it comes to retention and life time value, e-mail marketing can bring you lots of sales and leads. The strength of email marketing is still underestimated. The way Amazon uses email to up sell products is a nice example. With Mailtomarket—our own email marketing tool—we can rapidly set up personalized email marketing campaigns that meet your requirements.

Internet marketing advantages

• From all marketing channels, online has the highest ROI
• The majority of internet users use the internet to see products before they buy
• With search engine marketing you can be visible when the customer is looking for your product or service
• Easily target a specific audience against a acceptable amount of money
• Online shopping is still growing rapidly
• Send your (potential) customers messages on strategic times of the day with e-mail marketing to increase your sales.
• Continuously test different expressions at low cost to see what works best – unlike your direct mail in print.

Looking for an internet marketing consultant?

Onetomarket has a great diversity of internet marketing consultants. All specialized in there own field. Our online marketing experts can advise you on a strategic level. Onetomarket doesn’t rely on shortcuts in optimizing your website for search engines. We know what works and what not. With great pleasure we are working for great clients like Hewlett-Packard, KLM Royal Dutch Airlines, FC Barcelona, American Express and Schiphol Airport.

“Effective Search Engine Marketing is an sophisticated process. Onetomarket manages our campaigns successfully with a motivated team of experienced professionals.”
— Gerard Brom, American Express

How can we help you?

Internet marketing consultancy—If you know most of your customers are online but you don’t know how to engage them.
Conversion Optimization—If you want your conversion ratio in order to increase your profitability.
Search Engine Optimization—If you are a multinational and want to know how to deal with multiple websites in their own languages and how this can positively effect your brand visibility in search engines.
Search Engine Advertising—If you want to be visible for your potential customers when they are looking for you.
Link building—If you know links are important for search engine traffic but don’t know how to attract links to your website.
Search Engine Marketing—If you want to achieve the best-possible online results in your market.
Search Engine Advertising—If you want to target a niche for promoting your products in search engines with total control of your costs.
Affiliate Marketing—If you want to generate more leads through your website with affiliate marketing.
Web Analytics—If you want to monitor the metrics which define your e-business success.
Search Engine Optimization—If you want more organic traffic from search engines for your relevant and high-converting keywords

Get in contact with our experts!

Are your ready to boost your sales? Get in contact with one of our experts in internet marketing.