As a company one of the early steps in LinkedIn is setting up a corporate page. On a corporate page you will find the followers of the company, the products & services and jobs can be placed. The services & products can be recommended by customers who already have had a positive experience. These recommendations serve as a reference and generate trust, something that any product or service benefits. Even those of you!

LinkedIn also offers the possibility to set up a group. It is interesting to begin discussions on a particular topic. There are different types of groups to choose from. This group can be set open so that everyone can respond to discussions, or closed, so that only group members can follow discussions and are able to respond. Onetomarket helps you set up the correct type of group.

LinkedIn Advertising

LinkedIn offers advertising within particularly B2B and job specific ways, this is possible because of the specific target group on LinkedIn and segmentation capabilities. There can be segmented based on geography, function, industry, company size, seniority, gender and age. Your ads will only appear to your target group, so no money will be wasted. LinkedIn offers two different options for advertising. Depending on the budget there could be chosen for Direct Ad and/or Display Advertising.

How can we help you?
Onetomarket is able to help aligning your corporate goals by using LinkedIn. Concrete tools to achieve this are advertising within LinkedIn, setting up a page and setting up a corporate group. Each containing the right elements and the strategy to let them become active communities.